What is Web Design?

Web design encompasses a set of unique and specific steps required to design a website that will attract, engage and retain customers. Some of these steps include:

  • information architecture
  • taxonomy
  • user interface design
  • user experience design
  • marketing requirements and use cases
  • template design (long-list, grid, full-width)
  • comps (or compositions)
  • style guide

Why is Web Design valuable to my business?

Web design provides the following business value:

  • information architecture designed for your business industry, market, segment
  • homepage and webpage templates designed for very positive customer experiences
  • final wire frames for homepage and main pages
  • final comps and style guide (these would go to your web developers to build the website)

How can CTA Web Marketing help me with Web Design?

We start with reviewing your current business plans and goals for your new website.

Next, we propose a plan and schedule that will include all of the steps described above.

Finally, we review the deliverables which may include wire frames and/or final comps and style guide.

"When it is obvious that the goals cannot be reached, don't adjust the goals, adjust the action steps."

− Confucius

"What is design? It's where you stand with a foot in two worlds - the world of technology and the world of people and human purposes - and you try to bring the two together."

− Mitchell Kapor

"Design is not just what it looks like and feels like. Design is how it works."

− Steve Jobs

About CTA Web Marketing

Diverse corporate web marketing experience since 2007 with direct hands on experience in search engine optimization, web analytics, search engine marketing, web design, web content management, social media marketing and marketing automation.

Recently certified in Social Media Marketing and Search Engine Marketing (PPC).

Experience in the following industries:

  • Semiconductor
  • Telecommunications
  • Technology
  • Sports and Training

Learn More


CTA Code: WEBDES
CTA Rate: On request
CTA Availability: On request

CTA Web Marketing