Search engine optimization, commonly referred to as SEO, is the regular reviews and updates of your keyword strategy and webpage properties to ensure that your website pages rank high on the “organic” search engine results page (SERP).
Web marketing analytics is the collection, measurement, analysis and reporting of your website’s key performance indicators, also referred to as KPIs.
Search engine marketing, commonly referred to as SEM or PPC (Pay Per Click), is a marketing strategy used to increase website traffic by purchasing search engine advertising.
Web design encompasses a set of unique and specific steps required to design a website that will attract, engage and acquire customers. Some of these steps include: information architecture, taxonomy, user interface design, user experience design.
Web Content Management Systems, also referred to as Content Management Systems, are applications that offer website administration, authoring and collaboration to users that have little or no experience with web programming languages like HTML, CSS, JavaScript.
Social media marketing refers to the strategy, planning and execution of gaining additional website traffic or promoting brand awareness through social media sites.
Marketing Automation applications help marketing and sales departments by effectively managing contact databases, email campaigns, landing pages, and lead generation.
About CTA Web Marketing
Diverse corporate web marketing experience since 2007 with direct hands on experience in search engine optimization, web analytics, search engine marketing, web design, web content management, social media marketing and marketing automation.
Recently certified in Social Media Marketing and Search Engine Marketing (PPC).
Experience in the following industries:
- Semiconductor
- Telecommunications
- Technology
- Sports and Training